Designer Hayley Paige suggests she’s legally banned from utilizing her own name, quits JLM Couture

1 of the marriage ceremony gown industry’s most significant designers is embroiled in a authorized battle with vogue property JLM Couture Inc.

Hayley Paige Gutman, 35, took to Instagram on Monday to announce her resignation as a head designer at the multilabel bridal house.

In her 8-and-a-50 percent-minute video clip, Gutman stated that JLM had sued her while the pair have been in the center of deal negotiations, and now she is locked out of the branded social media accounts that bear her identify, for every court docket get, which includes Pass up Hayley Paige, Blush by Hayley Paige, Hayley Paige Occasions and La Petite Hayley Paige.


Blended, the accounts have effectively above 1.42 million followers on Instagram by itself. Nonetheless, Miss Hayley Paige has an Instagram adhering to of close to 1.1 million. The U.S. District Court for the Southern District of New York also granted JLM accessibility to Gutman’s TikTok and Pinterest accounts.

Gutman went on to urge her followers to keep updated with the scenario on All That Glitters on the Gram – the Instagram account she has dedicated to her podcast.

“Going forward, I will no extended be affiliated with any of their solutions, like the models and attire which bear my title. JLM Couture has certain a court docket, for at minimum the time remaining, to stop me from even applying my very own identify in public in any small business context, possibly even including asserting what they have accomplished to me,” Gutman reported in a push release. “At existing, I am not even allowed to get rid of my own photos or thoughts from these accounts.”

A spokesperson for JLM Couture has argued that Gutman however has accessibility to her namesake accounts and that her resignation was a shock for the brand.

CORONAVIRUS Could Generate Wedding ceremony Costume Scarcity IF OUTBREAK PERSISTS

“JLM Couture encourages, and would welcome, Hayley to get the job done with us to publish on the brand’s Instagram and other social media platforms posts that are supportive of the Hayley Paige manufacturers,” JLM’s spokesperson wrote to FOX Business by way of e-mail. “We have worked collaboratively with Hayley and the devoted crew of designers and assistants to fund and develop the brand into the good results it is right now. We keep on to keep Hayley in the best regard and hope to solve any variances.”

A styled shoot impression of the “Fleetwood” robe from the tumble/winter season 2020 Hayley Paige assortment. (Hayley Paige/JLM Couture )

The spokesperson went on to refute Gutman’s declare that she did not have a lawyer evaluate her agreement with JLM based mostly on the actuality that “there ended up multiple rounds of negotiations” in addition to an amendment built “later with Hayley’s consent.”

But, substantially like Gutman referenced in her video clip, JLM Couture’s spokesperson did admit that that firm and Gutman had imaginative variances when it came to nonbridal articles and business enterprise dealings exterior of JLM.


The vogue house and Gutman’s “give-and-take” romance were strained when she allegedly refused to get down nonbridal-relevant posts or re-share wedding day robe images, according to JLM’s spokesperson.

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JLMC JLM COUTURE 2.85 -.05 -1.72%

JLM promises Gutman changed the passwords to the social media accounts and dismissed requests to promote upcoming Hayley Paige collections, which led the corporation to seek legal action. A short term restraining buy was granted by a decide, which bars Gutman from utilizing her identify in other company ventures.

A consultant for Gutman explained to FOX Enterprise that the story isn’t really in excess of nevertheless, both.

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“It’s absolutely a organization tale, but to 2 million or so men and women, it is also a story of a youthful lady owning her social media, and her name taken from her by her employer,” Gutman’s rep wrote in an email. “It’s a tale about what occurs to youthful resourceful people today when they are starting out. It’s really powerful to a good deal of different audiences.”

Due to the fact aspects of the lawful dispute grew to become community, fans of the designer have criticized JLM Couture throughout social media and organization score platforms. Currently, the comment sections of the Hayley Paige accounts have been deactivated together with numerous posts below JLM Couture’s main Instagram webpage.

Gutman signed with JLM Couture in 2011 at the age of 25. Marriage robes she intended less than JLM range between $3,000 and $6,000, in accordance to the company’s web-site.

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Other JLM Couture designers consist of Lazaro, Allison Webb and Alvina Valenta.